American Home Shield: The Secret to Engaging 2 Million Users

American Home Shield: The Secret to Engaging 2 Million Users

American Home Shield: The Secret to Engaging 2 Million Users

iOS

The American Home Shield mobile app streamlines the service request process for home repairs and maintenance, providing a user-friendly and convenient way for over 2 million users to request and manage services.

The American Home Shield mobile app streamlines the service request process for home repairs and maintenance, providing a user-friendly and convenient way for over 2 million users to request and manage services.

The American Home Shield mobile app streamlines the service request process for home repairs and maintenance, providing a user-friendly and convenient way for over 2 million users to request and manage services.

I was tasked with creating a clean and intuitive design for the American Home Shield mobile app, aimed at simplifying the process of requesting and managing home repair services. Collaborating closely with the Blue Label agency from NYC, I led the product design effort to transform user needs into a seamless digital experience.

By conducting thorough user research and leveraging comprehensive user feedback, I designed an experience that efficiently guides homeowners through the service request processfrom selecting the type of service needed to tracking the status of their request. The result is a user-friendly and efficient app that effectively meets the needs of American Home Shield customers.

Key achievements include

User-Centered UX/UI Design
I designed an intuitive interface that streamlined the service request process, making it simple and efficient for homeowners.

Collaborative Design Process
I worked closely with stakeholders and developers to translate business requirements and user needs into a seamless digital experience.

Prototyping & Iteration
I created interactive prototypes to validate design decisions, gathering feedback and refining the experience before development.

Intuitive Interface Design
I crafted an intuitive interface that streamlines the service request process, making it simple and efficient for homeowners.

Rapid Prototyping
I utilized rapid prototyping to stress test and refine ideas quickly, improving the final product.